"From two weeks" is the most common way studios describe their timelines. The problem is that it means nothing: it can be two weeks or two months, and the client finds out which after paying.
Real timelines by type of site
- Landing page — 2–3 working days
- Corporate website — 5–7 working days
- Catalogue or online store — 10–14 working days
- Service with accounts, booking or payments — 21–30 working days
This is not a marketing minimum. It is the date we fix after the brief and are prepared to keep.
Why days, not weeks
"One to two weeks" is a convenient phrase for a studio that cannot start right away. Clients read it as "they will not get to it soon" — and they are usually right. Days describe how long the work itself takes once someone is actually doing it.
What makes it longer
- A premium style with custom graphics — one extra day
- A 3D scene — three extra days
- The brief itself: the clearer you are about what you need, the fewer rounds of approval it takes
What does not make it longer
The number of revisions. Revisions before handover are unlimited, and none of them moves the deadline after the fact. If the timeline was counted honestly at the start, it does not drift because you asked to change a button colour.
Not sure which type of site you need? Read landing page or corporate website: how to choose, or get the exact timeline for your project on the home page.
